Call Tracking Software

Realizing a strong ROI can be a challenge in the contact center arena. Call Tracking allows you to capture vital statistics and call center metrics so you can maximize your advertising dollars and optimize your advertising and telemarketing strategies. Partner with us and you can focus your efforts on flexible routing, scheduling, and call delivery to enhance the flow of your inbound calls and call center quality assurance. Need more advanced call flow functionality? Our team of expert engineers can design a low cost IVR solution to meet your needs.
Call tracking is a system that allows business to gain intelligence about their calls and callers. Call Tracking is typically used to make informed decisions about advertising and marketing campaigns. Our cloud platform receives the inbound calls into one of its redundant, carrier grade, Tier 1 facilities. Call control is then passed from the switching hardware to the Cloud Routing and tracking layer. Critical information about the call is captured in the call tracking system before it is passed along to a pre-configured route. A web-based tool is used to configure each number that is captured. Configurations include geographical routing, after hours routing, as well as messages to play to callers. When a call comes in on any phone number in the system the application servers ‘read the rules’ and forwards the call.